Rufa Mae Quinto’s pronunciation video of designer fashion brands amuses Pinoys

Rufa Mae Quinto in this photo posted on her Instagram on March 5, 2023 (rufamaequinto/Instagram)

How well do you really know your designer fashion brands?

Actress-comedienne Rufa Mae Quinto‘s video about their name pronunciation raked thousands of views from Filipinos who admitted to learning something new.

Fashion and beauty publication Preview.ph on Wednesday, July 26 uploaded a video of the quirky showbiz personality doing a “level up” of her 2013 appearance where she first schooled Filipinos about the most relevant luxury brands at that time,

Ten years later, the publication said that Rufa is back to take on a “bigger challenge” where she has to teach Pinoys “some of the most mispronounced labels” in designer fashion brands.

The video showed the comedienne pronouncing each label with dramatic flair while doing poses.

It has amassed a whopping number of 10,000 likes and reactions, almost 400,000 views, and over 760 comments so far, with Filipinos appreciating the clip.

“Learning is fun, hahaha,” a Facebook user wrote.

“She nailed it!” another online user commented.

“[At least] may natutunan tayo in a funny way (laughing-with-tears emojis) Gowwh! Gowhh! Gowhh,” exclaimed a different user.

“I learned a lot from you, Ms. Rufa!” another Filipino wrote with laughing-with-tears emojis.

These are the designer fashion brands that Rufa mentioned:

  • Longchamp
  • Bulgari
  • Marchesa
  • Christian Louboutin
  • Balmain
  • Ermenegildo Zegna
  • Azzedine Alaïa
  • Jean Paul Gaultier
  • Comme des Garçons
  • Givenchy
  • Jacquemus
  • Saint Laurent
  • Margiela
  • Versace
  • Dries Van Noten
  • Schiaparelli
  • Issey Miyake
  • Cartier
  • Chopard
  • Loewe

Designer fashion brands are usually known for their superb craftsmanship, rich heritage, an element of scarcity, and a strong brand identity.

Some brands are also known for using well-known public figures as their ambassadors.

These include Jennie of BLACKPINK for Chanel, Anya Taylor-Joy for Dior, and Kim Taehyung of BTS for Cartier, among others.

Most designer fashion brands also originated from other countries — mostly European — which could explain their one-of-a-kind names and how it is said or pronounced.

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